The PAC-12 conference is reportedly on the verge of securing a new media deal, which has been a goal for nearly a year. ESPN reports that the new deal is likely to incorporate a mix of streaming and traditional broadcast, with the expected financial range similar to that of the ACC and Big 12 conferences.
While the specifics of which traditional broadcast networks might air PAC-12 games under the new deal are currently unclear, it is highly likely that the streaming partner will be either Apple or Amazon. Both companies have considerable financial resources and can offer substantial payments for broadcasting rights.
However, there are concerns among some fans and analysts about the implications of moving a significant number of games to streaming platforms. The worry is that this shift might alienate casual college football fans who are accustomed to tuning in on traditional TV networks like ESPN, without any additional fees beyond their cable subscription.
The debate centers around whether fans will be willing to pay a separate fee to watch PAC-12 games on streaming platforms like Amazon or Apple, especially for less high-profile matchups involving teams like Oregon State and Washington State. There are doubts about whether streaming games on these platforms will maintain the same level of relevance and viewership as traditional broadcast.
